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Forté Worthy

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Roles
Website Design
UX Design
UI Developer
Web Development
Copy Editor
Client
Forté Worthy

I.

About the Brand

Forte was looking to build an online presence that reflected their ethical startup. The company promotes self-empowerment using modern self-reflection methods and group programs.

I was excited to help get their brand out there, promoting their important work for men's mental health and improving communication and authenticity in the world.

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II.

The Approach

Project goals:
- Helping users understand what this unique product is about
- Showcasing the benefits and features
- Building a rapport with clients

Forte has an amazing presence and energy that we sought to bring to their website, giving it a harmonious and uplifting vibe. We ensured that authenticity and connection were featured front and centre to help build trust from the get-go.

III.

The Process

Through planning meetings, we developed a clean layout that conveyed the key messages, met budget requirements and set us up for the ongoing needs. Some features included adding colour to images, a modern navigation menu and clear action boxes.

I worked alongside a graphic designer to pair logos and font-type across digital branding.

library shelves filled with books